I know you’ve been hearing more and more talk of late about social media and why you should get involved. Sure you understand what the issues are, you even understand how we got to this point, but do you really understand how social media can help fix them and why you should be a part of the solution?
This year’s Illinois Commodity Conference will help you navigate through the muddy “social media” waters and point you in the right direction. The theme is Telling Your Story which means that we will focus on getting you engaged in telling YOUR own story and encouraging you to utilize social media to its fullest potential. Why? Because it couldn’t be any easier to do. Conversations are already occurring and all you need is your knowledge and a smart phone to join in!
Research tells us that the non-farm public doesn’t understand us. We are also finding out that consumers want to hear the truth FROM FARMERS. Farmers are considered trustworthy sources of information about farming and food production so we are our own best story tellers. Farmers MUST get engaged. We are less than 2% of the U.S. population. There aren’t enough of us to wait around for the neighbor to do it!
We hope that this conference will leave you feeling motivated and educated to participate in the discussions happening all over the web. The non-farm public does not want to hear from associations or trade groups, they want to hear from you. So your associations are now working together to tell you how to get involved.
If you are not already registered, don’t worry it’s not too late! Click here for a brochure or you can register on site on November 23. Stay tuned to the Illinois Corn’s Facebook page this week as well. You might get lucky enough to win a free registration!
A lot of hard work has gone into this conference and while we hope you have good time learning, we also know that it wouldn’t happen without the help from our sponsors. So I’d like to end with a thank you to our biggest corporate sponsors: Syngenta, Pioneer, and Monsanto!
ICGA/ICMB Communications Assistant
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